One of Canada’s largest banks and global financial services companies, RBC is also the industry leader for digital innovation. Our collaboration on a wide variety of projects across all business lines, and the consistent success of our work, shows we have a keen understanding of personal finance client needs – and employ the best resources to solve them. Based on sound strategy that achieves results, our integrated approach blends PR with traditional and digital marketing, from content design and video production to influencer campaigns, social media and branded events.